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by c7_admin
We have stressed this point many times: developing a strong brand identity for your business is an extremely important factor in its success, which is why creating an effective brand identity is so important. When you create a brand identity, you're essentially applying your brand values to...
At Creative 7, we are constantly working on branding ideas and solutions for our existing and new clients. When well done, a branding strategy is the tool to make you standout in your business field. Often times, however, people do not quite understand the full...
by: Jamie Iria
Consistency is one of those words, one of those concepts a lot of people don’t seem to be taking too seriously anymore. What exactly should we be looking at when we talk about this concept? Well, it should encompass consistency in the good...
Some of the biggest ongoing business stories of our time, from the personal and political effects of increased globalization to the confrontation of ingrained sexism in Silicon Valley, are reflected in this year's list of best business books from McKinsey and the Financial Times. One...